• Local Gold Coast Business

    • Direct access to your account manager
    • Quick decision making/edits
    • Locals supporting locals
    • Personalised service

  • One-Click Convenience

    • Instant online booking
    • No corporate red tape
    • Same-day responses
    • Flexible scheduling

  • Maximum Impact

    • 40,000+ daily views
    • Prime traffic locations
    • Multi-directional visibility
    • Key demographic reach

There's a reason major brands never stop advertising

Ever wondered why huge companies like Coca Cola and McDonald's always seem to be advertising?

Remaining relevant in this fast-moving world requires consistent brand exposure. With more digital competition than ever, out-of-home advertising is becoming increasingly powerful as a way to stand out among the noise. Major brands are leaning towards strategic & digital + out of home advertising synergies to maximise their brand exposure & capture attention.

Enjoy an average of 497% ROI on billboard advertising

As our friends at True Impact Media have told us, "Today, consumers can block, mute, and skip just about every ad that they come across in their homes. There are simple hacks to avoid digital ads as well as entire programs designed to eliminate them. 

But if you’re walking down the street, you can’t block a billboard. That’s one reason why billboard advertising has an average return on investment (ROI) of about 497%. While this form of outdoor advertising may be more traditional, it is a great marketing tactic to gain brand awareness and reach your target audience.

For every dollar you spend, you could potentially get back $5.97. To be clear, the ROI on billboard advertising is the average from a number of factors from location to design style."

Global outdoor advertising investment:

• Coca-Cola: $400M+ annually in outdoor advertising
• McDonald's: $2B+ in global outdoor presence
• Nike: Strategic billboard placement in premium locations
• Formula 1: $700M+ in trackside advertising value

Globally, companies are projected to spend $35.79 billion on out-of-home advertising in 2025, with a compound annual growth rate (CAGR) of 5.6%.

*Out-of-Home Advertising Global Market Report 2025, The Business Research Company

  • Capture 40,000+ daily vehicle views during peak traffic hours (7-9am + 3-6pm) with strategic billboard placement. That's 1 MILLION people seeing your ad in just 25 days!

  • 90-second average dwell time at traffic lights ensures your message gets noticed. Every second counts in premium positioning.

  • Position your brand alongside established local businesses. Premium location equals premium brand association.

  • Maximise your marketing campaigns with strategic outdoor advertising. Proven to increase brand recall by 7x compared to digital-only campaigns
Secure Your Billboard Now

Common Questions

What locations do you offer?

We have two premium locations in Southport on the Gold Coast, Australia:

  1. Her Medical Building (30 Yacht Street)
    • Medical and health precinct - exclusive to health only businesses
    • Multi-directional visibility
    • High-value health demographic + high net worth TSS precinct
  2. BESPOKE Building (63 Ferry Road) - NEW
    • Business district exposure
    • Premium corporate audience + high net worth TSS precinct
    • Strategic intersection placement

    Click HERE to view our locations + more information

What payment terms and packages do you offer?

We offer various options to suit your campaign goals & budget.

We offer weekly payments, or a 15% pay in full discount. Occasionally we offer specials or bundle options (sign up to our email list to opt in to receiving these specials).

You can simply click and buy your billboard space, or contact us to ask questions or to pre-organise your campaign.

Basic pricing

Her Medical Billboard:
• 1 month: $2,000 + GST
• 3 months: $3,570 + GST
• 6 months: $7,293 + GST
• 12 months: $13,039 + GST

BESPOKE Billboard:
• 3 months: $7,735 + GST
• 6 months: $14,300 + GST
• 12 months: $25,700 + GST

Please note these prices are subject to change. To view our information pack or detailed pricing click HERE.

How quickly can my advertisement go live?

As a local Gold Coast business, we offer rapid turnaround times:

• Same-day responses to inquiries
• 24-48 hour artwork approval
• Flexible scheduling options

No corporate red tape - direct communication with decision makers ensures quick implementation.

Once we have your artwork we are able to load it up to go live the next day (availability permitting).

Do you offer design services?

Yes, we provide complimentary design assistance and strategic advice to ensure your billboard achieves maximum impact.

Our team understands the local market and can help optimise your message for billboard viewing.

Once you submit your design our team will review it & either accept as is, or suggest edits to ensure the success of your campaign.

Full design services including brand guidelines creation & complete start to finish billboard design are offered as an add on service at $55/hour on request.

How do I need to provide my artwork?

Once you purchase your billboard space you will be sent an email with all the details you will need to ensure your artwork is compatible with our screens.

The Her Medical digital billboard requires:
• 288 x 352 pixels (portrait orientation)
• Format: PNG file
• Minimum recommended font size: 20pt

The BESPOKE building requires:
• 608 x 304 pixels (landscape orientation)
• Format: PNG file
• Minimum recommended font size: 20pt

We provide a quick artwork approval process and can assist with resizing if needed.

Why choose Boss Billboards over larger companies?

As your local Gold Coast billboard provider, we offer:

• Direct access to decision makers
• Personalised service
• Quick turnaround times
• Flexible scheduling
• Local market expertise
• No corporate call centers
• Supporting local business

What are your Terms & Conditions?

You can view a copy of our Contract Terms & Conditions HERE

Want to chat with us?

Email us at hello@bossbillboards.com